Who?
I am a Senior Creative Executive specializing in brand and marketing strategy for technology, gaming, media, and entertainment companies.
I make stuff.
I have expertise across all marketing channels, including digital (social media, display, landing pages, front-end, SEO/SEM), video, print, OOH, events, and experiential marketing. I collaborate with stakeholders to create optimized creative solutions and coordinate efforts with internal teams, external contractors, and agencies.
I build high-performing creative teams.
As a skilled creative team manager, I excel at hiring, mentoring, staff development, goal-setting, and scheduling. I'm passionate about diversity hiring and believe it's a crucial aspect of effective management.
Do you want to know more?
Here's the press-release version.
Arlan Smith is a senior-level creative executive with extensive experience in design-led brand and marketing creative. His work spans a wide range of platforms, starting in entertainment and more recently focusing on brand and marketing for the tech industry.
He began his career as a motion graphics artist, working at several notable post-production houses in New York City before venturing into the startup space. Arlan freelanced for well-known design and visual effects companies between launching businesses, worked internationally, and launched an award-winning design agency, Nth Degree.
Currently, Arlan is freelancing for clients in the tech and media space. Previously, he was the Director of Creative Services at Crunchyroll, the leading global streaming platform for Japanese anime, where he oversaw all visual design and branding for the company and its products.
